Squirrly SEO: Install & Setup

squirrly seo

This is how to install and setup Squirrly SEO for WordPress sites in easy to follow phases. Also, it’s a part of my WordPress Search Optimization & “WordPress Plugins” categories. Also, it’s referenced in my “Rebuild Website Guide“, “Blog Post Checklist for SEO“, “My WP Plugin List” posts. Keep reading to see settings and features I use. Also, see my review near the end.

Phase 1. Install Squirrly SEO Plugin & Activate

After you’ve performed a full site backup, you can install and activate the Squirrly SEO plugin like any other plugin. I use the paid plugin version. See their WordPress SEO Pricing page. Also, here’s the free Squirrly SEO plugin location.

backup site before squirrly seo plugin install
Backup site before Squirrly SEO plugin install

Phase 2. Follow Squirrly SEO Setup Wizard Steps

For ease and speed, I follow the setup wizard in “Expert” mode until this initial setup phase is done. In Expert mode, more settings and options will appear and all are mentioned here.

Enter SEO EXPERT Mode

Step 1: SEO Automation

Select all items except for the following changes.

Step 2: Add a Page

squirrly seo add a focus page section to initially filter posts using drop down filters named post and publish
Squirrly SEO’s “Add a Page” section. Selected filters named “Posts” & “Publish”.

All my site’s posts and pages are available for choosing a few to be designated as “Focus Pages” (for later seeing more advanced SEO details of them). If I have a site that doesn’t have much yet, I can skip this and go to the next step of this phase. Below is an example if I have some content published.

after tapping posts to become focus pages for more seo optimizing later
After tapping these posts to become Focus Pages for more SEO optimizing later

Step 3: Complete SEO Info

complete seo info section prompts to populate social media urls
In the “Complete SEO Info” initial section, populate social media URLs
scrolled down to complete rest of seo info section to populate rich snippets as a json-ld type person
Scrolled down to complete rest of “SEO Info” section to populate “Rich Snippets: JSON-LD Schema” type person

Step 4: Your Site’s Topic

populating squirrly seo your sites topic section
Populating Squirrly SEO “Your Site’s Topic” section

Step 5: Post Wizard Steps

go to squirrly seo home to tap install now for the advanced pack
Go to Squirrly SEO Home. Then, tap for getting Advanced Pack.

Phase 3. Apply ALL FEATURES Final Settings Manually

Section 1. Main Features (heading of All Features)

squirrly seo main features default settings
Squirrly SEO “Main Features” DEFAULT settings

Section 2. Assistants Features

squirrly seo assistants features default settings
Squirrly SEO “Assistants Features” DEFAULT settings

Section 3. Import Features

squirrly seo import features default settings
Squirrly SEO “Import Features” DEFAULT settings

Section 4. Integration Features

squirrly seo integration features default settings
Squirrly SEO “Integration Features” DEFAULT settings

Section 5. Keywords Features

squirrly seo keywords features default settings
Squirrly SEO “Keywords Features” DEFAULT settings

Section 6. Links Features

Section 7. Metas Features

squirrly seo metas features default settings
Squirrly SEO “Metas Features” DEFAULT settings

Section 8. Miscellaneous Features

Features can be setup now or later.

squirrly seo miscellaneous features default settings
Squirrly SEO “Miscellaneous Features” DEFAULT settings

Section 9. Social Media Features

squirrly seo social media features default settings
Squirrly SEO “Social Media Features” DEFAULT settings

Section 10 Unique SEO Features

squirrly seo unique seo features default settings
Squirrly SEO “Unique SEO Features” DEFAULT settings

Phase 4. Backup Squirrly SEO Settings

Go to “Technical SEO | Import & Data | Backup Settings & SEO”. Tap each section referenced here to backup each one, even if not using function.

You’re now ready to improve each post and other items for stable and improved SEO purposes.

Squirrly Reviews

I moved over to Squirrly SEO in late 2024. For years, I had tried all the popular names like Yoast, RankMath, SEOPress, and lastly tried the pricey AIOSEO Pro Plan. In late 2024, AppSumo showed 4.7/5 with over 550 reviews and WordPress displayed 4.7/5 of 481 reviews

SEOPress vs Squirrly SEO

SEOPress was a more affordable approach compared to RankMath at the time. During my first few months, in learning their newer features, I did utilize several support requests. All but 1 solution required a bug fix. Eventually, with static growth, I changed to AIOSEO and then, ultimately to Squirrly SEO. Read my post on “How to Remove SEOPress Cleanly“.

AIOSEO vs Squirrly SEO

AIOSEO Plus tier did originally salvage things from going to nearly zero after SEOPress. However, after over a year, I started to see 6 months of flatlining, even with the AIOSEO Pro license (2nd from highest tier). For several months, I lost Bing from 1 site and lost Google from another.

With little to lose, I looked for a better solution for me and discovered Squirrly SEO had extremely high score reviews from leading tech sources. I changed to Squirrly SEO and, within 2 months, traffic showed increases. After 4 months, I doubled traffic and it continues to grow. 1 site even regained its lost Google search traffic.

Finally, to hear more, watch this video of Squirrly SEO Testimonials.

Conclusion

Now you’ve seen Squirrly SEO plugin setup procedures that were an easy-to-follow set of steps in 4 phases. Also, you found there were some options to take reminder notes and complete later. Finally, you learned that there is a lot of training available (and recommended) for understanding more about the vast, several hundred features and functions. And, search their “Newton’s Knowledge Base” for their vast system of “How To” guides.